The Last Drop Distillers is renowned for curating and creating the world’s most remarkable spirits. Founded in 2008 by Tom Jago and James Espey, the company has released only 34 limited bottlings across Scotch and Japanese Whiskies, Cognac, Bourbon, Rum, and Irish Whiskey, comprising fewer than 14,000 bottles. This legacy of excellence continues under Tom’s daughter Rebecca Jago, with the brand joining the Sazerac Company in 2016.  

In 2023, after several years of working with Cultural Comms on its PR and communications strategy, The Last Drop partnered with our digital team to elevate its social profile and engage with a discerning, relevant audience.

• Enhanced presence across Instagram, Facebook, and LinkedIn.
• Created monthly content plans aligning with brand messaging, alongside ad hoc and responsive posts.
• Oversaw the client’s social media content management system.
• Integrated the existing brand narrative with a cohesive digital campaign to resonate with key audiences.
• Provided monthly reporting on key metrics, alongside recommendations and planned optimizations.
• Supported digital partnerships with Tier One media brands to boost paid media positioning.
• Created content for The Last Drop's website.
• Built, wrote and published a series of regular newsletters around the brand's activities and new releases, driving traffic to the website.